EveryAGE Counts is the opportunity to work with others in your community to create a society where every person is valued, connected and respected, regardless of age and health.
October 25, 2021
Negative attitudes and beliefs about ageing and older people underpin and drive age discrimination in places like the workplace or the healthcare system.
EveryAGE Counts is the opportunity to work with others in your community to create a society where every person is valued, connected and respected, regardless of age and health.
Ageism is not benign or harmless. It is a big problem because it impacts on our confidence, quality of life, job prospects, health, and control over life decisions.
It is pervasive but often hidden. It can distort our attitudes to older people and ageing and have profound negative impacts on our personal experience of growing older. The impacts of ageism can prevent or limit us from contributing and participating in our communities – socially, economically and as full citizens – and even impact our physical health and longevity.
As well as its individual impacts, ageism can also deny society the enormous range of benefits that can flow, economically and socially, from the full participation of older people.
EveryAGE Counts is an advocacy campaign aimed at tackling ageism against older Australians.
For more information visit the EveryAGE Counts website at https://www.everyagecounts.org.au/
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